Unleashed in May 2009 under the bold mantra "Go Live with Lyve", the
Lyve™ Canvas is poised to take the printing industry by storm. With
eye-popping color gamut and dmax, coupled with critical archival
certification and the ability to apply a laminate hassle-free, it sets
a new standard of exceptionalism in fine art and photographic
printmaking. Internally, we refer to this masterful blend of artistry
and engineering as "the game changer" that will capture every nuance in
The Lyve™ Canvas
is a 20.5 mil bright white, consistent poly-cotton blend matte canvas
using an acid-free, neutral pH coating. Unlike 99% of available inkjet
canvas products on the market today (for giclee printing), this canvas
utilizes our "Chromata White" optical brightener additive-free and
fluorescent whitening agent-free breakthrough technology.
Our "Chromata White" technology gives end-users the most stable
platform on which to print photographs and fine art giclees without the
metamerism issues or color shift issues inherent on other canvases.
Optical Brighteners compromise the attainment of true color, they
complicate profiling accuracy, and they inevitably deteriorate and
yellow over time.
(For critical information regarding longevity issues and optical brightener additives, please visit the Wilhelm Research Institute by clicking here
and a new browser window will open. From there, scroll down the bottom
of the page to TESTING NOTE # 7. Also available is an article
explaining Print Permanence Ratings
and the actual guarantees they provide).
The water resistant surface works exceptionally well with Glamour™
II Veneer, our proprietary water-based top coat coating designed specifically
for our line of inkjet canvas (click
here to see a video demonstration and for further information on Glamour
. If coated with Glamour II, this canvas will
not crack even under extremely rigorous stretching conditions (canvas gallery wrap).