Learn About Easywrappe – The Ability to Create Your Own Gallery Wraps in Minutes

by Nick Friend on August 31, 2010 · 5 comments

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easywrappe canvas gallery wrap

Taking the Industry by Storm

If you havn’t yet seen EasyWrappe, dont wait a minute longer.  Watch the video we post on its web page.  This product is set to take the industry by storm because it enables photographers, artists, and printing companies to create their own professional gallery wraps in only a couple of minutes.

Some people wonder why this is a novel concept for this audience.  Let me explain.  If you own a printer and are intimidated by the process of printing on canvas, stretching, etc. (which many are) or dont see the reason to invest in or try canvas printing, your worries are over.

For example, if you’re a wedding photographer who also prints your own work, you can now offer canvas gallery wraps and have full control over the entire process.   You dont have to worry about outsourcing the stretching process and paying the high costs of doing so.  Therefore, you can offer these prints at a competitive price to your customers.  And, by offering a product with high perceived value like a canvas gallery wrap, every sale you make is adding additional revenue to your business.  This is revenue that never existed.

If you’re a photographer or artist who does your own stretching the traditional way, you probably have better things to do with your time – things that can help your business grow.  Since EasyWrappe is so simple, you can empower someone else (husband, wife, son, friend..) to do your wraps for you, so that you can focus on the more important aspects of your business.

You can also create gallery wraps anytime – anywhere – with or without a printer (assuming you already made the prints) – ON DEMAND.  Imagine selling canvas prints at trade shows, street fairs, etc. and wrapping them on the spot.  Imagine how much space you will save in your booth, in your car (or traveling), or in shipping – by not having these prints pre-wrapped.   Imagine shooting an event and offering gallery wrapped canvas prints of those same photographs ready to pick up in 20 minutes.

There’s also just the simple luxury of being able to run a print on your Epson or Canon and gallery wrap it on the spot, and its ready to ship or deliver to your customer.  All this without ever having to leave your home or studio.  It’s instant gratification at its best.  Trust me, I do it myself regularly now.  You dont have to drive the prints to the framer, you dont have to wait for the stretching to get done.  You are 100% fully empowered, and that’s pretty cool.

I could go on and on, but you get the point.  EasyWrappe.  The name says it all.


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Nick Friend, President of Breathing Color, Inc., is a principle-centered entrepreneur who has over 15+ years of experience in developing and executing innovative sales and marketing strategies as well as building, training, and leading national and international sales forces. His ability to recognize market opportunities, build successful business models, and lead organizations has been demonstrated with multiple business ventures. Mr. Friend was honored by the Orange County Business Journal's "Excellence in Entrepreneurship Awards" in 2007 & 2008.

  • Larry Gaskill

    Looking for the trimmer as shown in the instructional video (EasyWrap) do you sell them?
    Where to buy (brand name etc.)

    Larry G

    • http://breathingcolor.com Breathing Color

      Hello Larry,

      We are hoping the trimmer will be available before the end of the year. It has been in the final design stage.

      I believe we will send out an email blast to our customers once it is available.

      Thank you,

      Sharon Frisk
      Business Development
      Breathing Color, Inc.
      “Advanced Inkjet Media”

      http://www.breathingcolor.com
      1221 East Dyer Road #150 | Santa Ana, CA 92705
      t (866)722-6567 x101 | (714)744-4085
      f (714)744-4075 e sharon@breathingcolor.com

      =================================================

      Let’s Connect:

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    • http://breathingcolor.com Breathing Color

      Hello Larry, We are hoping the trimmer will be available before the end of the year. It has been in the final design stage. I believe we will send out an email blast to our customers once it is available.

  • http://www.mattsuess.com Matt Suess

    In watching the video, it appears that there is no “stretching” or pulling the canvas tight. When I stretch my canvas the traditional way, I have a nice tight canvas that sounds like a drum, and is less prone to sagging due to changes in humidity levels. How does one get a tight canvas with this EasyWrappe system and prevent sagging?

    • http://breathingcolor.com Breathing Color

      Over time, sagging is still very common when stretching the traditional way. With the EasyWrappe, there is actually no sagging at all. This is because of the folding method, which “stretches” the canvas, combined with the application of the archival glue which permanently adheres the canvas to the bars and literally doesn’t allow it to loosen. The end result of EasyWrappe is a very tightly stretched and secure canvas print. It’s pretty incredible.

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